The Five
Senses
Being able to create a world in which people want to linger or live in is at the core of what we do. Touching on all Five Senses is a moving, breathing formula that allows the dynamic between a Brand and a customer to take the shape of a relationship vs a transaction. Has your Brand acknowledged that these details not only create a beautiful, sensorial experience, but that they make the point of difference that amplifies what you do.
Sight
is it visually interesting?
Using this sense gives us the ability to present a product, showroom or project that builds a consistent visual message unique to your Brand. From photography & marketing all the way to curated environments and events, visual cues inspire our clients and peers.
Sound
What is the ambience?
Music, Brand language, and listening all fall under this powerful sense. Sound offers an enormous opportunity to communicate the energy of your Brand, and provides the platform for your customer to hear your message. Change the mood by changing the record, and change the customer experience by speaking a consistent Brand language.
Smell
Can you walk into a room with your eyes closed and recognize your brand?
A place, a memory, a relationship, a moment in time - scent has the ability to transport us instantaneously and fills us with emotion and sentiment. We are individually and uniquely affected by scent, and identifying your Brand with a signature smell catches your customer thinking about your Brand simply by scent association.
TASTE
What are we serving?
A well curated table, a glass of bubbly, or even a small bite - each offers additional opportunities to put your signature on how your Brand can benefit from hosting and hospitality. Touching your clients taste buds can feed their passion for your product.
Touch
Touch means so many things – is it ALWAYS literal?
Italian linen, vintage cut crystal, and artisanal paper all offer an exquisite touch experience. Does your Brand actually offer something tactile to your client, or can we touch something deeper? Touching on all areas, both literally and figuratively, can continue to build, refine, enhance, and grow your Brand. All of the extra touches are what changes an ordinary project into an experience.